How Does Motivation Contribute to Business Growth and Success?

Naturally, every business owner has one simple thing in common: they all set out to achieve growth and success.


The importance of motivation in business cannot be underestimated, but what is your motivation? Are you looking to make money or achieve notoriety? If so, it’s time to rework your goals… there’s a lot more that needs to go into business growth and success than the motivation to make money or achieve notoriety.

Everyone wants to build a profitable business, but it’s vital to start with the basics and move forward from there:

  • What is your purpose? What do you aim to do?
  • Does your staff operate under the values you’ve set?
  • Are you doing everything in your power to exceed client expectations?

That’s right: the motivation to make money or achieve notoriety isn’t enough. You must be motivated to reach your purpose, operate under the values you hold dear, and do everything in your power to exceed client expectations. That’s what business growth and success is all about.

Here’s a few tips to help you maintain motivation amongst all members of your team:

  • Keep developing employees through consistent training to increase skill-sets and knowledge – helping them feel as though they’re able to go to the next level.
  • Always promote from within to make sure all staff members know advancement is possible and highly likely in their future within the organization.
  • Track performance metrics to help employees stay up-to-date on how they’re performing and what improvements need to be made so they stay in line with company goals.

Last but not least, communicate with each and every staff member to ensure they’re aware of any changes to company goals, any challenges faced, and any feedback they need to know to stay motivated.

Discover more ways to stay motivated, and in turn, become more profitable as a company. Contact OffSite IT at (866) 828--6674 or send us an email at for more information.

“Helping people focus on the meaning and impact of their work, rather than on, say, the financial returns it will bring, may be the best way to improve not only the quality of their work but also—counterintuitive though it may seem—their financial success,” observed Wrzesniewski and her co-author Barry Schwartz. This is especially important because it is easy to fall into the trap of allowing external incentives, such as monetary rewards at work, to detract from your ability to focus on meaningful efforts to serve others.


I first hired John directly as an employee back in 1999.
He was an excellent addition to a growing team at a small technology company. Subsequent to the sale of the company, John branched out on his own and started an IT consulting firm. Since that time, I have not used anyone else. John is capable, personable, has integrity and is also very likable. I would recommend him without reservation.”

  Kevin DiCerbo   

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